When you’re creating a video to share with others over the Internet, you may want to add captioning to your video. This enables people who are deaf or hard of hearing to view and understand the content in your videos, as well as people who may need to have the volume turned off for some reason. When you want captioning, however, you do not want to have an automatic speech-to-text service do your captioning, because the results will be inaccurate and make it harder for your viewers to read along with the video.
As seen in pictures and videos depicting various captioning fails, Google translate for closed captions does not work. Instead of clear captions that match the words being spoken, the captions can be completely different and make no sense in relation to the material in your video. Deaf or hard-of-hearing people, or those who need the volume turned off, will not be able to follow along at all because of how bad the transcript for the video is. A caption fail means you will lose viewers, as viewers want to be able to view correct captions.
Instead of using a speech-to-text automatic service such as the one Google offers, you may want to look into other options for voice to text. The best route would be to hire transcription services so that the captions are created by an actual person instead of a computer’s best guess. A computer cannot replace a person in this instance, as the person can listen not only to the word being spoken, but also to the rest of the words in the sentence. This ensures that the caption is correct, because the person can make sure that the entire sentence, and video, makes sense before adding the captioning to the video.
Why use automatic web captioning then? Many people use it for things that don’t have to be accurate, such as transcribing voicemails to text for easy viewing. In these cases, if the captioning is a little bit off, the voicemail can be reviewed and the person can have the information they need. For videos, however, you want the accuracy.
If you’re thinking about having captions created for your next video, be sure to look into utilizing transcriptionists to do the work for you. Your results will not only be more accurate, but you will also be able to reach many more people by having the ability to have the words read on the screen if the person cannot hear the video.